We live in a BANI world, a world which is Brittle, Anxious, Non-linear, and Incomprehensible. This reality affects how businesses must operate in the digital era. Strong systems can collapse without warning, amplifying anxiety among stakeholders and making every event unpredictable. Minor issues can suddenly escalate into monstrous proportions, while the sheer complexity of global… Continue reading What Brands Can Learn About Crisis Communication in a Hyper-Digital World