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India’s startup landscape has rapidly evolved into one of the most vibrant and dynamic ecosystems in the world. With over 1.59 lakh startups recognized by the Department for Promotion of Industry and Internal Trade (DPIIT), India now ranks as the third-largest startup ecosystem globally. This explosive growth is being led by over 100 unicorns and… Continue reading Top 5 PR Mistakes Indian Startups Must Avoid in Their Growth Phase

“When written in Chinese, the word ‘crisis’ is composed of two characters – one represents danger, and the other, opportunity,” said John F. Kennedy. It’s a powerful reminder that even in moments of turmoil, there’s a chance for transformation. In the high-stakes world of brand management, crises are not just possible – they’re inevitable. Whether… Continue reading Why Brands Trust PR Professionals When Crisis Strikes